In this one day class, you will learn how to get your audience to STOP, LOOK, and LISTEN, even if they don’t want to.  Whether you’re speaking to clients, employees, stakeholders or the media, you need to speak with authenticity, confidence and passion.  Even when there is mistrust and anger in the meeting room, the skills you learn in this course will help you gain the respect and attention of the group.  National Speakers Association member Michael Fraidenburg will teach you how to deliver your message using speaking models that are designed to persuade.

Benefits:  Environmental Professionals often need to make themselves heard above many other voices competing for attention. Knowledge and expertise is often not enough to show credibility, so adding persuasive speaking skills to your work will help you stand out as unique, and make your message stick. The person whose speech is the clearest and most sensible will define the way forward-make sure that person is you!

Learning Persuasive Speaking will help you:

• Convince listeners to act on your message, 
• Inspire groups to accept change, 
• Reply to challenging questions with tact, diplomacy, and effectiveness, 
• Know what to say and how to say it when just giving information is not enough, and 
• Be remembered for the right reasons after your presentation is over.

During the session we also touch on effective platform and non-verbal skills to establish and maintain your credibility as a speaker who has an important message worth listening to.  Through lecture, sharing of experiences, role plays, and demonstrations you will learn these techniques you can begin using right away. Come prepared to learn and practice how to create a persuasive presentation every time you speak.

See the Course Topics Section for more details.